Lexus x Sriracha IS
Possibly the weirdest collaboration I’ve blogged about, Lexus teams up with hot sauce brand Sriracha to create a “unique” IS. The car bold colour scheme not only mimics the sauce but incorporates it into the paint job itself. It’s actually impressive the amount of random things they sriracha’d in the car, from the grille all the way to the seats.
Posted by David Nguyen, 1 year ago.